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Shortlist announced for 2025 The Race Media Awards

by The Race Media
3 min read

The 40 successful shortlisted candidates for The Race Media Awards 2025 presented by MOTUS | ONE have officially been revealed.

The addition of three brand new categories means the 2025 Awards will be the biggest ever, as we continue to celebrate excellence across motorsport PR, events, marketing and communications.

New categories for 2025 include Best Documentary, Race Promoter of the Year and Rising Star, which highlights emerging creative talent working across the motorsport industry.


Everything you need to know about the 2025 The Race Media Awards


With year-on-year growth from entrants around the world, a record number of entries were received from all corners of motorsport, from global series such as Formula 1, MotoGP, Formula E, the World Endurance Championship and the World Rally Championship to grassroots karting and everything in between.

Such was the level creativity on display, selecting the shortlisted entries was an incredibly challenging but we are delighted to unveil the 2025 nominees as follows:

THE RACE MEDIA AWARDS 2025 SHORTLIST

Best Documentary

More Than Machine // Superlative & SafetyCulture Films
The Art of Speed: Meet The Legends, BMW M // FIA World Endurance Championship
Villeneuve Pironi // Noah Media Group in association with Sky Studios
Williams and Mansell: Red 5 // Wiser Films

Best Live Experience

2024 FIA Motorsport Games
The Ayrton Senna Tribute at Silverstone Festival
// Silverstone
TeamViewer Signature Series Event // Rush Sport & Entertainment
Williams Racing Fan Zones presented by Kraken // Williams Racing, FanCapital & Kraken

Best Social Media Activation

"Daniel in Disguise" with Ford Performance and Daniel Ricciardo // Ignition
BWT Alpine Formula One Team x Deadpool Activation // BWT Alpine Formula One Team
Team Owner Race – Will Smith v Rafa Nadal // E1
Facciamo Un Cinema // Gresini Racing

Boutique Agency of the Year

AND THE NEW
MPA Creative
Rush Sport & Entertainment
The Sports Marketing Group

Brand of the Year

Cato Networks, Official Partner of TAG Heuer Porsche Formula E Team // Right Formula
MoneyGram, Title Partner of MoneyGram Haas F1 Team // Wasserman
Peroni Nastro Azzurro 0.0% x Scuderia Ferrari // Wasserman x Peroni Nastro Azzurro (Asahi Europe & International)
Udemy x McLaren Racing Partnership // Powered by 1440Sports

Creative Content of the Year

A Day in the Life of Lewis Hamilton // SAP x Mercedes F1 Team x AND THE NEW
Climate E-Racers // Envision Racing x Cartoon Network
Lap of Legends // Williams Racing x Michelob ULTRA
This is us. This is Aston Martin Aramco. // Aston Martin F1 Team

International Agency of the Year

160over90
Pace Six Four
Right Formula
Wasserman

Most Inspiring Campaign

Adrian Flux x Team Brit // Adrian Flux Insurance
Race into STEM Powered by Microsoft // BWT Alpine Formula One Team
Formula E's All-Women Test: Madrid 2024 // Formula E
The Jamie Chadwick Series // Daytona Motorsport x Soapbox x Jamie Chadwick

Race Promoter of the Year

CIE // Promoter of the FORMULA 1 MEXICO CITY GRAND PRIX Presented by Heineken
SportVibes x TIG Sports x Circuit Zandvoort // Formula 1 Heineken Dutch Grand Prix
PHA – Claude Michy // MICHELIN Grand Prix de France
South Florida Motorsports // Promoter of the FORMULA 1 CRYPTO.COM MIAMI GRAND PRIX

Rising Star

Efe Akçay // Formula Addict
Helena Hicks // Females in Motorsport
Myriam Meknaci // EA SPORTS
Sam Piesse // Pace Six Four

Andrew van de Burgt, founder and CEO of The Race Media, said: "The quality and quantity of entries continues to rise and shows how vibrant the motorsport world is at the moment. There are scores of brilliant people creating excellent work, and I’m delighted that we can play a role in celebrating this. I wish all of the shortlisted entrants the best of luck, and look forward to seeing the winners crowned in a few weeks' time."

The shortlisted entries have now been sent to the independent panel of judges, who will interrogate the submissions and decide the winners.

The winners will be announced at the fourth instalment of The Race Media Awards, hosted by Tour de France and Olympic Games sports presenter Orla Chennaoui at Plaisterer's Hall in London on January 29.

To learn more about The Race Media Awards visit theracemediaawards.com

About MOTUS | ONE

MOTUS | ONE is an event transportation company with its HQ in the UAE with a presence in KSA, RSA, USA, and beyond.

Find out more at MOTUS | ONE by visiting https://motusone.com

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